Sequerciani Green

Our project for environmental sustainability

The Preamble

Climate changes are a reality that we have to deal with. However, “halting the escalation” is no longer enough. We need to reverse the trend, with all of us contributing to protecting our planet that is in danger.

The sooner we realise, the better it will be: taking care of the world around us and the natural resources that support us means taking care of ourselves. 

To date, however, this cultural and philosophical approach has unfortunately been of no interest to most individuals, starting from the economic powers that require rapid success: the thermometer of every action worldwide is found in the word “profit”. 

In this predominant culture, extended to the immediate goal that has no common project, it is easy to see that faced with the exhaustion of some resources, a scenario is being created that favours new wars, poverty and desolation.

new economic and social philosophy is not a revolution: a different approach that continues to base itself on foundations such as the right to freedom of enterprise or market, but with the awareness that this cannot stand above social rights or above respect for the environment.

Enterprise activity must be aimed at the awareness of these new scenarios, and entrepreneurial and managerial culture must be a vocation that looks to produce economic and social wealth and to improve the world that we all live in.

A new business model

A regenerative or circular economy is the new frontier of action for an enterprise.

The old, linear economic model, “take-make-dispose”, is based on accessibility to large amounts of resources and energy and is increasingly less suited to the reality we now live in and will have to act in. By themselves, initiatives to support efficiency, which work to reduce resources and fossil fuels consumed per production unit, can only delay the crisis of the socio-economic model, but are not enough to solve the problems caused by nature that has run out of its stock of raw materials.

It is therefore necessary to change from a linear economic model to a circular one, that considers all the phases - from planning, to production, consumption and end of shelf life destination - and knows how to grab every opportunity to limit the waste of incoming materials and energy and minimise waste and loss, paying attention to the prevention of negative environmental external factors and the creation of new social and territorial value.

The existing relationship between human economic activity and the environment it is a part of: damage to any part of this relationship also damages every other part of it.

It is the definition of holistic wealth, i.e. a wealth that is not only monetary, but also the definition and achievement of shared well-being and prosperity, achieved through the harmonization of several types of wealth or capital, including social, cultural, living and experiential.

A chain is only as strong as its weakest link.

The Sequerciani Green project

The way to eco-sustainability


Ethics: an awareness of the limits in using material, energy and environmental materials available on our Planet.
Moral: an awareness of the undisputed value of sharing well-being among people and populations, as well as the available natural resources.
Susainability: in order to be repeatable in the future in a theoretical infinity of times, no activity can cause the univocal exploitation of non-renewable and natural energy resources, or create and increase social inequalities.

The Green choices we are trying to develop at Sequerciani will be implemented in three directions:

- analysis and improvement of daily behaviour regarding energy saving, reduction of non-recyclable waste, recycling and composting, sustainable electrical mobility;

- expansion of production plants for renewable energy and bio construction, or at least with positive “environmental balance sheets”

-  experimentation and adoption of agricultural procedures and systems that can regenerate soil fertility, protect it from erosion and desertification, reduce water consumption and improve the wholesomeness of the food products (no synthetic chemicals). These are regenerative agricultural techniques such as biodynamics (the best known), syntropic agriculture, and  permaculture.

Biodynamic agriculture

In unison with nature

Biodynamic agriculture has a global view of developing the land in our planet system, and in particular, to the future tasks of agriculture.

The aim is to sustain the evolution of vital environmental forces, of flora and fauna, on the condition that humans wish to reunite with it in a conscious manner.

For biodynamics, life that is born on the land is a holistic system: agriculture intended as an interconnected, organic process, where humans, animals, plants and the land unfold their vital forces in harmony. Agricultural working of the land is a part of this development and, with the help of the land workers, can express its potential of individuality. Although self-regulated, an organism needs its surrounding world and is never “finite”.

By providing the land with new strength through humus and the correct processes, respect of the cosmos’ rhythms and natural cycles, the principle of nourishing the soil using natural methods such as cow horn manure and silica, the stimulus of biodiversity, health and vitality in plants will all be helped. 

Organic rural district

An “area” agricultural project, that foresees the involvement of local organic companies

The project is aimed to:

- adopting and supporting all initiatives aimed at protecting health and well-being in human beings, the environment and at preserving biodiversity;

- promoting, spreading and protecting organic and biodynamic production methods in agriculture, animal rearing, forestry, the environment, craftsmanship, and energy, as a cultural project, as a sustainable resource management model and as a necessary choice for food safety and predominance;

- enhancing and protecting characteristic productions and local traditions, also through the rediscovery and optimisation of pre-existing and abandoned varietal species;

- promote and optimise the concepts of conscious consumption, energy saving and eco-sustainability.



Sequerciani Arte Clima

An art, performance and science project

We are currently developing the Sequerciani Arte Clima.
Sequerciani Arte Clima is a platform for artists and scientists who focus their work on the urgent challenges of climate change and seek creative solutions.
For this purpose, the biodynamic Sequerciani vineyard of Ruedi Gerber in Tuscany is available to the project in order to research, experiment and perform with the living organism.
Sequerciani Arte Clima is open to all, from near and far.

More information about the project will be published in due course.

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